Cole Magnacca is a Creative Producer and Content Creator based out of New York, New York.

Project Management: Overall Project Management for Chili's and Arizona Iced Tea Organic Social

Ideation: team management of 6-10 freelance creatives. Lead presentations and guided timelines for shoots and deliverables

Production: Producing work when on set, personally shooting and editing on faster content spin ups. Conceptualized experiential activations and larger scale live events.

Highest Viewership: Ideated, shot, and edited Chili's highest performing organic pieces of content in its account history, over 15 million organic views.

KPIs and Growth: Increased overall engagement, and follower growth on Chili's. Brand sentiment at ATH.

Production Cadence: 8-month production cadence for 4 synchronized content zones with 25+ pieces each.

Leadership: Weekly and bi-weekly meeting leadership with pre-production design and PPB creation.

Production: SAG and non-SAG rule navigation. iPhone-based social shoots on skeleton crew. Original music creation for branded content.

Performance: Multiple 1M+ viewed videos without paid support. Highest performing organic pieces of content in its account history.

KPIs and Growth: 1-3% engagement and brand sentiment increase across social platforms.

Strategy: 6-month GenZ expansion strategy plan with competitive market research.

Partnerships: Influencer and public figure partnerships at reduced cost with projected conversion increase to 3%.

Campaign Management: Campaign creative management from concept through activation.

Reach: 5+ million views in organic reach. 50+ million monthly views across organic, paid, and influencer content.

Background: Promotional and content creation company in the New York independent music space.

Artists: Working with Audrey Nuna, MICHELLE, Beshken, and Dev Lemons.

Scale: 60+ million views a month in reach across all managed properties.

Artists: Content production and strategy for bbno$, Parcels, Gareth Donkin, Jon Lajoie, Layto, and Odetari.

Reach: 5+ million organic reach. 50+ million total reach across multiple label partnerships.